The Best Social Media Reporting Tools

The Best Social Media Reporting Tools

In a game of numbers, everything boils down to customer care. The best way to ensure that you always offer your customers the best is to know what works best with them. Thanks to Social Media Reporting Tools, you can track what kind of post engages your customers the most, and understand what they talk about among other things. If you want to be on top of how your social media effort is impacting on your business, you need to use these Best Social Media Reporting Tools:

1. ZOHO Social: With this tool, you get a prediction engine that allows you to publish a post when the audience that is most likely to read your post are available. As a social media marketing tool, it helps you grow your business by reaching the kind of audience you desire at the right time. It has a Smart Q feature that automates and simplifies publishing.

2. Hootsuite: If you own multiple social media accounts, then this tool is perfect for you. It is a one-stop platform that quickly pulls in all your social data and populates it on the dashboard for you. This way you can comprehensively monitor all your social media accounts without missing a beat. It has various listening, good Influencer identification, and engagement tools. It also has a publishing suite that is quite comprehensive.  Here is how Hootsuite works.

3. Brand24: This social media monitoring tool works best for businesses that are small and medium-sized. It lets you know of all the places across the web that your brand has been mentioned. It comes with flexible plans that fit the various sizes of companies that use it. It has a comprehensive core listening and influencer analytics.

4. Synthesio: Designed to save time, this social media reporting tool handles enterprise-scale social media analytics. It has influencer identification tools and a deep collection of social listening. With its unlimited data queries, it does well with innovative community analysis.

5. Sysomos: This social media reporting tool integrates well with Google analytics to offer you an additional traffic analysis of all your sites. It monitors conversations, keywords, and social trends with the help of its four primary social data tools. They include Heartbeat, Influence, Media Analysis Platform, and Optimize. It helps to identify and organize a group of influencers to target social audiences.

6. Brandwatch Analytics: This social media reporting tool has a Query Wizard, which is a new social query engine. It makes the collection, analysis, and business insight report possible. This platform is just perfect for you to analyze all the social media chatter concerning your business brand. Its social listening is extensive and there is an influencer identification tool set. With its great alerting system, it helps you to effectively handle brand crisis management.

7. Crimson Hexagon: The visualization options which this social media reporting tool has for the hashtag, keyword, or sentiment data in a social conversation is what stands it out. With a solid audience analysis and demographics capabilities, it gives companies insight to important topics that are discussed online. It is just perfect for live social stream monitoring.

8. Talkwalker: It has an improved image recognition and a Hootsuite integration. This platform works well for good competitive benchmarking with Custom IQ apps that are quite handy for specific use cases.

These social media reporting tools have made it a whole lot easier for businesses to know how they fare in the social media world. If you’re going to be using any of these tools, don’t forget to get some cheap windows VPS.

3 Must-Have Tools to Spy on Your Competitors’ Social Media

3 Must-Have Tools to Spy on Your Competitors’ Social Media

Companies need to analyze their content marketing efforts when building their social media profile authority through the prism of competitive performance. A successful brand strategy can be build only by analyzing the competition. For this purpose, there are some social media tools that provide social media competitive analysis on platforms such as LinkedIn, Twitter and Facebook.

We should take into consideration when analyzing fan pages some key metrics such as: the length of post, the type of post, volume of posts/day, frequency of posts/day, time of posting, as well as the most utilized hashtags and keywords.

Simply Measured

This reporting tool set is a multichannel analytical program that provides various comprehensive insights in the form of calculations, tables and charts. Users can track, monitor, and analyze all their multiple profile pages that can spread on up to 12 social media platforms. Simply Measured provides 13 free reports on social media performance, that users can generate in Word, PowerPoint and Excel. Among these 13 free reports it is worth to mention the Facebook Competitive Analysis. This report allows users to analyze up to 10 Facebook fan pages.

Among the pros to Simply Measured are the following:

  • Provides plain and clear charts
  • Comes with 13 free reports
  • Features 45 cross platform reports in PowerPoint, Excel, and Word

FanpageKarma

This tool is able to generate clear reports on YouTube, Twitter and Facebook. FanpageKarma gives users some in-depth data insights on their social media performance. The program comes with pop-up hints and a very intuitive site navigation that make a user-friendly interface. Among its features are included: analysis of influencers, post time/type and content as well as other insights on your social profile. The program comes with Excel report export, a dashboard, benchmarking of your company fan page compared with your competitors’, tagging and historical overview of the fan page’s performance.

Among the pros of the FanpageKarma tool are worth mentioning:

  • The tool is freeComes with a user friendly interface
  • Allows users to compare 2 fan pages

Twitonomy

This is another good tool that allows you to spy on your competitors’ social media. In fact, Twitonomy is specialized on providing analytics on the Twitter platform. This tool is not only analytical but it also allow you to monitor your company account, manage your tweets and get insights on the activity parameters on your account. Among its features are included tweet analysis, and a dashboard.

Pros to Twitonomy are:

  • Features an intuitive app interface
  • Provides easy to understand and intuitive tweet analytics
  • It is a free program